If you look around, you will realize that almost everything in your vicinity is the product of a brand. The electronic device you are reading this caption on, the application used to write this caption, the platform where this post is published, the internet connection you are using, all of them- brands! Has it ever occured to you how these brands came into existence? What and how was the journey of their growth? If these questions ever made a home in your minds, then you are what we at Varnan value as Intellectually Curious folks! For you, we decided to embark upon this expedition of chronicling the journey of the most cherished brands of all times!
At Varnan we look for inspiration in anything and everything! And we encourage you to do the same.
The reason why Apple stood its ground for years and expanded its customer base globally was that it focused on what it did best, and did not try to keep its legs in multiple boats. We too believe that if one continues to do what they are good at, they can do wonders!
The reason Tesla is as valued as it is today is because its brand values focus strongly on trusting the process. We too believe that if one has faith in the process, the results are seen without fail!
The reason why IKEA is so well established is because it believes in creating a marketing strategy that is customer-centric. After all, satisfied customers are one of the best promoters of a brand. We found this story so inspirational because it resonates with our ideas and values
The reason why people across nations invest so much trust in Zomato is that it cares deeply about customer satisfaction, just like us! Look forward to more such inspirational stories, from our heart to yours!